Tuesday, January 7, 2014

Daniel Fleming's Branding Creativity Sans Brand



Take your last look at the new piece before it goes under the...glue....to add in the branding for the Branding Creativity exhibition....The brands will be Levi and Wrangler and the piece will show the fictional battle between the Levi-wearing Cowboys and the Wrangler-wearing cowboys (symbolic of the real-life rivalry between the companies and their supporters) in their attempt to display there manliness and prove that Levis/Wrangler are the "REAL MAN's BRAND."

Opinions abound as the art of calf-roping gets underway
A standoff...

"there's a straggler" 

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